Friday, August 25, 2017

Amazon's purchase of Whole Foods Market means lower prices? #teamwfm

This is really old news, however, the talk has somewhat ramped up again. Back in June 2017 it was announced that Whole Foods Market will be purchased by Amazon. There had been talk before that of a purchase by Albertson's - the company that owns Jewel - and of course Kroger - the company that owns Mariano's.

Now that the deal is expected to close on Monday the talk has turned to the new parent company discussing cutting prices at Whole Foods Market. However, one trick to doing so is not hurting Whole Foods' reputation for quality food. One thing is for certain, perhaps with this merger Whole Foods  sooner or later could shed it's image of being "Whole Paycheck".

Another nifty thing about this merger, if you're concerned about having Amazon deliver to your home there's an answer:
Amazon Lockers will be available in select Whole Foods Market stores. Customers can have products shipped from to their local Whole Foods Market store for pick up or send returns back to Amazon during a trip to the store.
Imagine this, you can pick up your items at Whole Foods Market Englewood, perhaps as you shop for you staples - milk, flour, sugar, etc.

Speaking of which, I can only imagine what this merger means for Whole Foods Englewood. We're approaching the one-year mark for the grand opening to this long awaited store which is to be one oasis in the food desert. Opened to a lot of fanfare and though it has since slowed down there are some questions on my end.

To start, the Englewood store hoped to use lower rents and lower operations costs to make products cheaper at that location. Would the purchase by Amazon be beneficial to a store such as Englewood whose local community aren't considered Whole Foods' customer base? Time will tell.

Disclosure: One of the bloggers is a Whole Foods Market team member

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